Individual articles are widely promoted by our marketing and communications teams in a variety of ways. This could be through email updates, table of contents, email alerts, postings on the BioMed Central homepage, social media, blogs and/or press releases. These may result in higher levels of views and downloads for each article.
We would encourage you to promote your article via your own email lists, social media, Listservs, distribution at conferences and any other innovative techniques you wish to adopt.